Words That Win
A copywriter to make you seen, heard and known. I help brands find their voice, and tell their stories with copy that engages, provokes, persuades, and converts.
I’m Sayani.
I’m a copywriter, a content strategist, and a headstrong creative. I believe in saying simply and with heart. I’ve spent a good amount of time grasping the art of telling stories that stand out (and sell!) in the saturated market.
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From my 9-to-5 desk job to the inspired copywriting work I do today, there’s nothing I love more than uncovering the story and work behind brands. Why do you think good copy even matters?
That’s because the attention spans are quickly declining, and content churning is skyrocketing.
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Great copy can just be that fine line between losing out and standing out!
I’ll help you get strategically sweet-talking, story-driven conversion copy & brand messaging.
Work With Me
Your brand deserves to tell your true story! Let’s do it right
SEO COPYWRITING
Everything to drive traffic. Meta tags, page titles and headings, keyword-rich content to engage your reader and gently offer your products and services.
BRAND MESSAGING & STRATEGY
At the heart of everything I do is making business better. What drives me isn’t selling a solution to my clients, but to deliver something that improves their business.
eCOMMERCE COPYWRITING
What happens when you nail your ecommerce copywriting? Get more sales, rank higher on search engines, and define your brand.
WEBSITE COPYWRITING
Rise above the digital noise and create content that converts and sells.
BLOG POST COPYWRITING
Build an online audience with a stream of engaging and value-adding posts.
UX WRITING
Help users effortlessly navigate your product with the right words.
So together, let's...
CHOOSE SIMPLICITY
Clear words. Simple process. Let me help you wield it.
UNCOVER YOUR BRAND VOICE
So your copy is always true to who you are and what you’ve built so far.
BE HUMBLE AND KIND
In my heart, I want to do better, for you, for the community, for the world.
The Process
01
DISCOVERY AND STRATEGY SESSION
We’ll hop on a discovery call to unpack your brand message, and unique value. Everything I need to start researching your brand, audience, and copywriting needs.
WRITING THE CONTENT
Now that we’ve worked out the scope of work, and deadline. We’ll move on to creating copy that speaks to your ideal clients in your brand voice, based on the strategy session, keyword and competitor research.
02
03
REVISIONS AND LAUNCH
We’ll work together on revisions to ensure your copy is consistent with your voice and you’ll receive your final draft in a Google Doc wireframe, ready to go on the website!
What People Are Saying
I've collaborated with Sayani on various content projects. She has a strong fundamental understanding of writing and reliable work ethics, which sets her apart as a writer. What's great about her is that she's constantly striving to improve.
KINSHUK GUPTA
- WORDSMITH
I worked with Sayani for our website content and blog requirements. Yes, she always meets the minimum requirements of delivering on time, writing good copies etc. But what made us work with her on the long run is her ownership of the work. She takes feedback proactively and focuses on delivering perfection. Any client would love to have their content partner learning to improve their domain knowledge and add inputs to their current system. She is a partner who will make the process more at a partner level than on a vendor transaction level.
LAKSHMANAN RAMAN
- DINO MARKETERS
​Very good writing and content development skills and a skilled communicator. Highly recommended !
HENKJAN DE KRIJGER
- KROSSOVER
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